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The changing of seasons is the perfect time to think about how we can best support our community and what better than with United Way. Each fall, we eagerly kick-off the United Way Campaign where we collaborate with local business to raise funding for our partner agencies. The campaign is not only dedicated to fundraising but also to building awareness of all the ways that the United Way positively affects our community.

Jones Dairy Farm, like many other businesses in the area, is dedicated to getting company-wide involvement through fun activities and opportunities to share how giving, regardless of the amount, can make a big impact. Reminiscent of school days, Jones hosts a penny war which gets pretty heated! The winning team gets to enjoy a pizza party at the end. Each person who donates is entered into a drawing to win exciting prizes. Lastly, those office employees who participate get to enjoy a casual dress code.

While enticement certainly helps, the biggest motivator for our employees to consider a donation is simply through the heart. Sharing stories of how United Way funding helps individuals in our own community get better access to housing and job opportunities, or how United Way helps support our children in local schools, or even how funding moves us all a step forward in the right direction to better mental and physical health, it’s a no-brainer to donate or not.

As a new board member, I’m very excited to be part of the United Way campaign in a way that best stewards funds. Growing up in Fort Atkinson, I know this community has a way of stepping up and supporting those in need. I feel honored to represent Jones Dairy Farm in this fashion!

Lisa Caras
Marketing Manager, Jones Dairy Farm